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How to write a Health Ad Campaign Essay for Graphic Design?

I am basing my written essay around Safe Sex Awareness so audience are aware of diseases rather than just unwanted pregnancy. With my extended essay I am struggling on how to talk about it and also, explore and refine my ideas in the visual project and create a decent outcome. But I need to write an essay and compare advertisments i.e NHS, TBWA and United Colors of Benetton and do not know how to break it down and how to go about it. 

Here is the brief...

Extended Essay


An extended piece of writing on a topic of your choice, produced in the “traditional” essay format.

This option allows you to produce a longer piece of writing about a topic that is of special interest to you and which ties in critically or contextually with your design work. The key to a successful Extended Essay is formulating a good topic and essay question.

The topic you choose does not need to be directly about your chosen design area. However, there should be a link so that the research for the Written Project informs and provides the context for your practice. The two need to be considered together. The subject of your Major Written Project might inspire, inform and/or influence your design work.

As each topic will be unique to each student there are no set contents, however, your Extended Essay should be:

- 3,500-4,000 words long
- open with an Introduction
- have several core chapters
- have a proper Conclusion
- have a full Bibliography
- have good quality illustrations, captioned and numbered.
- be fully referenced using the Harvard system.

Referencing and citation
You should use the Harvard system throughout

Please can anyone help? (No stupid answers.) Thanks.

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Re: How to write a Health Ad Campaign Essay for Graphic Design?

What has this got to do with PS3? In case I want to er, you know, mate with it?
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Re: How to write a Health Ad Campaign Essay for Graphic Design?

This thread will get moved so I'll be brief

Two structures for a comparison essay for you to think about - block and point-by point

Block - focus on one advert at a time - in the block you could consider things like the design, layout, techniques used, themes used etc - positives and negatives about what they've done and how they did it

Point by point - you could work out the "themes" or "ideas" contained in the adverts and work through them. Eg your first paragraph could discuss the information contained in the adverts, next para - the way the info is delivered - verbally/visually etc.

It all depends on which one suits the way you write and get your ideas out.

For research I recommend starting with wikipedia and then picking out the key words/names and using google scholar advanced search to help find material for your wider reading.

If you need more advice just send me a message

Good luck :smileyhappy:
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Re: How to write a Health Ad Campaign Essay for Graphic Design?

You need a good slogan.

Hey Kids....Watch Porn......It's Safe!
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DrTrouserPlank
Posts: 10,390
Registered: ‎01-09-2008
Message 5 of 37 (428 Views)

Re: How to write a Health Ad Campaign Essay for Graphic Design?

Unprotected sex can lead to unwanted pregnancy. In the worse case scenario this can lead to marriage.

 

Scare the kids straight that's what I say. 

PSN: DrTrouserPlank
XBL: AgentKillmore
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Level 6

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leggy1975
Posts: 2,531
Registered: ‎28-11-2007
Message 6 of 37 (423 Views)

Re: How to write a Health Ad Campaign Essay for Graphic Design?

Tell them they only get to use it once then it falls off

Should stop em for a few years
SPLITTERS!!

Photobucket
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dannyjt
Posts: 13,149
Registered: ‎04-07-2005
Message 7 of 37 (412 Views)

Re: How to write a Health Ad Campaign Essay for Graphic Design?

[ Edited ]

DO YOU WANT YOUR GENITALIA TO FALL OFF ‽ 


 

Wear a condom...

 

 

 

 

I'll just take 50% of any money that you earn from this marketing masterpiece.

TonightWeRide2.jpg
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Level 3

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hydra25
Posts: 7,263
Registered: ‎18-04-2008
Message 8 of 37 (407 Views)

Re: How to write a Health Ad Campaign Essay for Graphic Design?

Do your own homework.

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Re: How to write a Health Ad Campaign Essay for Graphic Design?


hydra25 wrote:
Do your own homework.

I agree. It's kind of cheating to be honest and wouldn't be deserving of the points/grade.

 

Research, yes, but getting other people to help you as a young adult, no.(Unless you have learning difficulties and need help in college with a teachers assistant or something, but you know what I mean)

 

Just write out a brainstorm and go from there.

Не верь, не бойся, не проси


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Re: How to write a Health Ad Campaign Essay for Graphic Design?

He could be deaf.
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