on 06-10-2008 11:37 PM

on 07-10-2008 12:07 AM
I like there idea for cheap games but I wish they'd stop doing cheap beer well not stop but all my local pubs are closing down and it's the 1 place I can go to get away from the G/F and watch football on a weekend
I need to get to Morrisons quickly I went into Curries XL yesterday and they where selling over 100 games for £10 and above mostly the deal was 2 for £30 trying to get rid of them as they wern't selling much.
on 07-10-2008 07:56 PM
on 09-10-2008 07:00 PM - last edited on 09-10-2008 07:03 PM
The industry was rocked by heavy discounting this week, as High Street giants GAME and Gamestation joined independent retailers in buying extra stock from supermarkets.
The latest round of price slashing kicked off at Sainsbury’s over the weekend, with the retailer cutting £30 off the price of Xbox 360 and Wii hardware – an offer which meant the 360 was available for under £100. Armies of staff from GAME, Gamestation, CHIPS and numerous independents then swooped to snap up the cut-price consoles.
“With 360 and Wii on sale at these prices we allowed our store managers to supplement their stock by buying consoles from their local Sainsbury’s,” explained GAME Group CEO Lisa Morgan.
“Availability was very inconsistent, but on the whole it was a worthwhile exercise. Our strategy is centred on giving our customers choice, good value and having the best possible availability going into the Christmas period.”
Sainsbury’s DVD and games buyer Gurdeep Hunjan hinted that more hardware offers could follow:
“We’re certainly looking to make a big impact on hardware, and we will continue to back that side of the market moving towards Christmas. Our promotion went really well. It is early days for us, and we are only just testing the market.”
Elsewhere, Tesco, Morrisons and Asda declared war on each other with aggressive promotions on FIFA ’09.
Tesco sold the title for under £30 on PS3 and 360, whilst Morrisons offered the PS3 SKU for just £25.
“In terms of games, it’s certainly shaping up to be the most competitive Christmas ever,” said Asda’s head of games Duncan Cross.
“We’ll continue to offer our customers the best value proposition for new games. We’re always keeping an eye on the competition to ensure customers get the best deal, and that won’t be changing any time soon.”
A Tesco spokesperson added: “The response to our promotion was very encouraging. Now, more than ever, customers are price-led.”
on 09-10-2008 07:10 PM
For the latest news and updates on what is happening in the PlayStation community, head over to our Announcements & Events forum. To post a message, you will need to Sign In to the Forums using your PLAYSTATION®Network Sign In ID and password. If you do not yet have a PSN account, just click here to register.
Website ©2012 Sony Computer Entertainment Europe
All content, game titles, trade names and/or trade dress, trademarks, artwork and associated imagery are trademarks and/or copyright material of their respective owners. All rights reserved. [more info]