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07 Apr 2009
By drexl

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Response to "Open Letter to SCEE"

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186 Replies 10,132 Views edited 09-04-2009
07 Apr 2009
By drexl

Hi everyone,

 

Some of you may know my name already - I'm Dan (aka Drexl), and the business and operational development of PlayStation Home for the SCEE region falls under my control.

 

TedTheDog, known to probably almost all of you, works in my team, and recently we've been chatting together about some of the feedback and opinion expressed within these forums about the status of Home in SCEE.

 

I’d like to directly respond to some of the comments and posts we have seen recently.

I want to make it clear that your views and opinions are VERY important to us, that we read them all, and I want to thank those of you who contribute positively, and who feed back constructively and intelligently, regardless of whether that feedback is positive or negative. As you rightly point out, community is integral to Home, its success, and its long-term future. We need you, rely on you, and appreciate you greatly.

 

However, some of the recent posts I have seen have been extremely negative, and on some occasions, inaccurate

 

I can understand some of your frustrations, and can assure you that myself and my team - not to mention the development studios who build Home, and my colleagues from other regions - are absolutely committed to the success of the platform. This evidently is not reflected in the current assessment of Home by the minority of you (and Home is still a beta service) and it is to those people specifically who I'd like to address my comments on this occasion.

 

 

Home content and deployment

 

Let me start by saying that the architecture behind Home is built for global implementation. There are four main regions that constitute the Home business – Europe, America, Japan and Asia (which covers Hong Kong, Singapore, Korea, Taiwan). We are all set up differently, and indeed we often all launch games at different times (and not at all, in some cases). To a degree, at present, Home mirrors the way our existing business is set up, but it’s a hugely complex platform, and we’re refining the way it operates.  At the moment, yes, some regions have received content and spaces before SCEE, and I realize how frustrating this must be for you. However, we are working to improve our processes at a global level, and to increase the efficiency of our localisation and QA systems. In the near future, you will see a marked difference in how Home is populated with new content, games, and activities, and where possible we will be aiming for simultaneous releases of new spaces, items, mini-games etc. What we’re trying to with Home is a very ambitious undertaking, and we’re learning as we go along – it’s challenging, but also exciting. We do take into account your feedback, and it continues to help us shape this service in the direction we all want it to move, and I can assure you now that in the coming months you are going to see some very positive changes.

 

Regional complexities

 

It’s also worth remembering that SCEE is a very complex region, consisting of many different countries and languages. These aren’t excuses, they are just facts. PS Home is the first time we’ve tried to do something on this scale, and I’ve said before in various interviews that there will be a period of learning as we go along. We’re all in this together, and we all take it very seriously  but we’re making improvements and refinements all the time. The needs of our customers are always paramount, and in a community-based service like Home, it can only benefit us to pull together with the community, not work against each other. My feeling – and it’s a feeling that I’m confident you’ll share once you see some of the changes I mention coming into effect – is that we are at an exciting turning point, and we’re in a position now where we can take all our learnings and channel them into delivering more of what you want, in a more timely and efficient fashion.

 

I can almost hear some of you now saying, “We’ve heard all this before”  I’ve always tried to been very honest and open, and have always been passionate about making changes for the better in terms of how we manage this potentially fantastic service in the future. So, I’m making a commitment to you now – and I’m doing this with the blessing of my management team here at SCEE – that things are going to improve, and you are going to see that some of the initiatives we’ve all been working on coming to fruition.

 

As a final point, I’d like to put all this into some sort of context. Home is a FREE service to download and use. None of our competitors is doing anything like this, on this scale, and with this ambition. Also, we’re in Open Beta still. We’re in Open Beta precisely for the reasons I mention above – to learn, to refine, to evolve, and to work with the PS3 community to build Home into a platform we can all be proud of, and that we’ll want to visit every day. We see this as a very long-term ambition. We’re doing it because we believe in it, and because we want it to become an integral part of the experience you have on your PS3.

 

I’ve been about as honest and frank as I can be here, without divulging company-confidential information, and we want to ensure clearer channels of communication, so we can get the chance to have a frank and open dialogue more often with you as we move the platform forward.


As I said earlier, we totally welcome all feedback – we need it, we read all of it, and we thrive on it – but often, comments are based on a lack of understanding of the facts of a situation, so please don’t just flame us without thinking through some of the things I’ve said.

 

Thanks for reading – and once again, your continued support is greatly appreciated by ALL of us.

 

Dan

 

Edit: Link to Open Letter to SCEE

Message Edited by TedTheDog on 09-04-2009 12:14 PM
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ads659

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Thanks for a response drexl :Thumbs:

 

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Thank you for taking the time to post Dan :)
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Many Thanks drexl 
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Thanks good reply.
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cool :P

 

 

...well thats about all i have to say :smileyindifferent:

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nice to see a reply, nice one :Thumbs:. tis a shame it had to actually go this far though :(.
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Thanks for clarifying in a single post what Ted has been trying to tell us in several. Hopefully people will listen this time.

 

It may not be the answer people are looking for, but it is sincere and that is what matters.

 

Thanks :)

Re: Response to "Open Letter to SCEE"


Games I own: Afrika, Assassin's Creed, Eye, of Judgement, FIFA '08, Gran Turismo 5 Prologue: Spec. III, Heavenly Sword, MotorStorm, Ratchet & Clank Future: Quest For Booty, SEGA Mega Drive Collection, Shaun White Snowboarding, Silent Hill: Homecoming, SOCOM: Confrontation, Street Fighter IV, WipeOut HD....and more!

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Ive been involved with the home testing for quite sometime , and I have been gratefully impressed by how far home has evolved from the initial closed beta to home as it currently stand's . It is a very impressive programme which is constantly evolving and growing as for regional differences it can be frustrating , but that's politics for you.
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Thanks Dan.

 

It's good to know that we are listened to and that you actively use our feedback to help drive the development of Home.

 

I look forward to seeing the impact of the revised processes and the new launches.  It might help to contain expectations if you could provide indicative timescales for when you think we might see some of the changes to which you alluded.  I'm not after specific dates, and I doubt you could provide them.  But can you let us know the timescales in which these changes are measured: weeks, months, quarters, years?

 

Once again, many thanks for taking time to respond.

 

Regards,

 

James

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Thanx drexl 4 response ~_^
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Thanks Dan, for this much anticipated answer!

 

 

 

ps. now i'm gonna random you with an invite mwuhahaha (sorry couldn't resist to say it :p)

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You're at the zoo, you have a popsicle. How can you be unhappy?

- Dewey


Nothing shows man's character more than by what they find ridiculous.
- Johann Wolfgang Von Goethe

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thanks for the reply :)
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Twitter > twitter.com/MikeyS1711

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Nice reply, and very diplomatic :). Of course this will do nothing but fuel the fire of some people to be negative, but you can't please everyone
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https://twitter.com/#!/ColdZero2006

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Thanks for taking the time to reply Dan.

I think that the majority of the negative posts a borne from frustrations that people have when the cant get what they want, when they want it.
I myself am still very excited about the potential that home has as a community network. I have seen the progress made from when I was in the latter stages of the closed beta to now, and it is a positive change all round.

As you said in your post, implementing new things takes time and above all planning. Theres no point in rushing to release something, only to find out that it is below standard and you are forced to remove it again. People just need to be patient. Looking at the posts in this forum it seems that Home has consumed some peoples lives. Sick of waiting for new content for home? Take your mind of it by playing a game! PS3 is primarily a games console after all.

I am loving home and really looking forward to seeing how it improves and grows from here.
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Its good to know we are being heard afterall but still...

 

We could do with abit more infomation sometimes like how development is going and so on.

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Thanks Dan for the reply, but, the proof is in the pudding. We will see if SCEE can really pull this off or not. I hope you do pull this off and you win back our trust, but until that point, I'm still not going to change my frame of mind over a forum post.

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Dear Dan,

Before all i would like to express my sincerere gratitude to you for personally coming and posting here. Although your response is unfortunately nothing but the very tune we have been hearing from the SCEE officials these past months, posting here on the EU forums is unquestionably a step forward to bringing the EU community closer. Now -as you claim it- if you do take the time to read the many replies, i'll truly appreciate a reply of yours on the below 2 questions:

 

1/ Where are our PSN cards?

Those Playstation Network Cards can be found in stores across all three main regions. Why not Europe?

I am travelling to Hong Kong next week, so i'll make sure to bring back a few with me. But when precisely will I be able to purchase PSN cards directly from my next-door videogame store here in Paris? Dan, are PSN Cards ever coming to Europe?

 

 

2/ Will it be possible to travel across other Home regions in the future?

I would love to travel and discover other regions, play other arcade games, unlock other awards, and meet other friends.

 

After all, we are all part of one world: Playstation.

 

 

 

Good day.

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PSN cards are not his area!!!!!!!!!!!!
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ads659 a écrit:
PSN cards are not his area!!!!!!!!!!!!

 

Dear ads659,

How exactly are they not? I am able to purchase Home items through my Hong Kong account due to the simple fact that i

am adding funds to my wallet through my Hong Kong PSN Cards. I however cannot add a cent in my french PSN account, simply because those cards are yet to be deployed.

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aat08, and I suppose because there is some slight XMB integration with Home, the XMB is also Dan's business? :D

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Games I own: Afrika, Assassin's Creed, Eye, of Judgement, FIFA '08, Gran Turismo 5 Prologue: Spec. III, Heavenly Sword, MotorStorm, Ratchet & Clank Future: Quest For Booty, SEGA Mega Drive Collection, Shaun White Snowboarding, Silent Hill: Homecoming, SOCOM: Confrontation, Street Fighter IV, WipeOut HD....and more!

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